New name, same team, even greater passion for innovation!

Plus inovace continues in a new way

We have big news! Effective January 1, 11. 2025, our innovation department will operate as the Hradec Králové Innovation Centre, functioning under the already established and memorable Plus inovace brand.

Thanks to a ten-year mandate from the Hradec Králové Region, we are strengthening our role as a key coordinator for startups, companies, students, and researchers in the region. We remain part of the Centre for Investment, Development and Innovation (CIRI), which is our home organization and fully supports the expansion of the Plus inovace team’s activities.

Brand Rebrand

In addition to the formal change, we have undergone a minor rebranding, symbolizing the added value and synergy that the centre is intended to bring to the region’s innovation ecosystem.

The “plus” symbol reflects our human approach, diligence, and ability to be a true plus for your development.

Daniela Antropiusová

Head of Plus Innovation

Let’s meet

We would be delighted if you followed our website and social media (in addition to Facebook and LinkedIn, now also Instagram) and met with us if you are interested.

We also tried a podcast

We understand that the changes surrounding our rebranding and the renaming to the Hradec Králové Innovation Centre may be a bit confusing for many of you. We therefore decided (partly out of curiosity about how podcast recording works) to sit directly in the studio and talk openly about the entire process. With host Kateřina Fikejzová Prouzová, we discussed what is happening right now in our innovation ecosystem and why the name change makes sense. Many thanks go to our colleague Lukáš Petrovický, who took on this task and provided clear answers.

Listen on: